Parade Tearooms Branding

The Parade Tearooms opened in the summer of 2015 in a fantastic location on Southsea Common. The brief was to create a brand that felt traditional but without being old fashioned…Needing to appeal to a broad spectrum of clientele from all ages and walks of life. The final logo has the feel of a traditional restaurant plaque with the colour pallette of forest and sage green being complemented with a more modern bright green.

The branding needed to be implemented across a range of elements including, website, social media, menus, signage, stationery, flyers, vouchers and signage.

The tea rooms have been doing a roaring trade since opening their doors and continue to go from strength to strength. With increased demand for more seating, they are opening an outdoor section as well.